The PANTONE GoeGuide coated is used to select, specify and communicate the 2,058 new solid colors from the PANTONE Goe™ System. Chromatically arranged with intuitive unique numbering system, colors are printed on a #1 grade coated stock. Ink mixing formulas are provided for blending the colors, as well as sRGB values to promote viewing consistency across monitors and Web pages. For digital color selection and palette creation, package includes download access to myPANTONE palettes software.

PANTONE Goe responds to the changing needs of the creative and printing communities. The creative community has undergone significant changes with the introduction of computers and their page layout, illustration and digital imaging software. Similarly, the printing industry has undergone changes given the evolution of computer hardware, software and equipment for print production. It is now commonplace for a creative brief to include requirements for offset print, digital print, packaging, Internet and physical product execution.The new Goe System now enables the print and design community to a greater range of exciting Pantone colors.

Please note: These new Geo System colors DO NOT include the traditional Pantone Formula Colors (Spot Colors). These are 2,058 additional colors.

PANTONE Goe was created from the ground up to answer the needs of designers for a color communication system which offers more color choices that are easy to locate and specify. The System also meets the desires of printers and ink manufacturers for inks that are readily available, simple to mix and match, and colors that are easily reproduced on press. In addition, the System was built with the latest knowledge of advanced color science, color measuring techniques and digital color display and print environments to ensure that the new system would be extremely versatile and effective in the rapidly expanding world of digital design, animation and print.

PANTONE Goe was created in close consultation with designers, printers, software developers and ink and paper manufacturers to deliver on the requests Pantone customers have made over the years.

Designers want more colors and easier communication.

The PANTONE Goe System has 2,058 new colors; a smoother chromatic arrangement with fewer gaps in the color spectrum; with printed and digital components that make communication a breeze. The new Goe System now enables the print and design community to a greater range of exciting Pantone colors. (Please note: These new Geo System colors DO NOT include the traditional Pantone Formula Colors (Spot Colors). These are 2,058 additional colors.)

Printers want a more consistent film thickness and inks that can stand up to coatings.

The Pantone color scientists designed the PANTONE Goe System with inks that were printed at a uniform 1.3 g/m2 and improved ability to coat with UV and aqueous coatings.

Ink manufacturers want easier ink mixing.

The PANTONE Goe System was formulated using only 10 base colors; no color uses more than two base colors + PANTONE Clear and/or PANTONE Neutral Black in its formulation.

Paper manufacturers recommended that we publish our system on the most popular paper.

The PANTONE Goe System is printed on #1 Grade 100 lb Coated Offset Text stock.

Included Items:

• PANTONE GoeGuide™: a color selection and specification guide.
• Digital Library for Adobe® CS: interactive software for color selection and palette building.